Are You Easy to Do Business With?

It is an interesting question, not just from a customer service perspective but every aspect of doing business. Do you make it easy for your customers, and even prospects, to do business with you? Many successful companies and individuals have determined it may be largely about managing expectations.

For example, when someone calls your voicemail, do they have a sense of when you're going to be available, or do they just leave a message hoping you're going to call them back? When you call and leave somebody else a voicemail, are you clear when you are available for a return call?

Do people within your organization make it easy to do business with your customers? For example, if someone were to call and ask for you, are they told no, he's not in, would you like his voicemail? Or do they say, sorry he's not available, but is there something I could help you with?

At every layer of the customer/prospect relationship, there are a multitude of opportunities to make it easy to do business with you. When they're sitting in your lobby, does your receptionist ask "Do you need to go somewhere else after this meeting?" "Or do you need directions to your next meeting?" When talking with colleagues, do you recommend books, or do you give them to the client? Do you say you ought to go check out this web site, or do you copy and paste it into an e-mail and send it to them saying here's the web site I was telling you about?

Success in sales is often determined by what you do and how far you exceed the customer's expectations. What little things are you doing to make it easy to do business with you? Ask yourself that question or call Sales Concepts at 440-575-7000 for help with some new and different ideas.